Metrics That Matter: Social Media Metrics That You Should Be Tracking
Metrics That Matter: Social Media Metrics That You Should Be Tracking Read More »
Social Media Marketing
The Attribution and Hierarchy Power in Social Media Marketing
Brands are spending thousands of dollars and sometimes millions of dollars on social media marketing, but there is always one question that seems to linger and be the common denominator for every brand: “How do we know what’s actually working and what’s not?” Most brands assume that the more likes, comments, shares, and basic engagement
The Attribution and Hierarchy Power in Social Media Marketing Read More »
The Business Basics: Understanding Margin, Profit, and Breakeven for Business Success
In today’s business world, everything is both fast-paced and high-pressure; and understanding some financial metrics isn’t just for accountants to understand, these financial metrics are also essential and necessary knowledge for every single entrepreneur, decision-maker, corporate employee and business owner. There are many financial metrics to know about, but in this blog post, we are
The Business Basics: Understanding Margin, Profit, and Breakeven for Business Success Read More »
The Importance of Understanding Advertising Metrics
In today’s ever evolving digital world, advertising and marketing has evolved into a data-driven science. It has become a stepping stone of successful marketing campaigns. These data points are able to provide invaluable insights into campaign performances, allowing businesses to see where their resources are being allocated to and achieving their objectives. So whether you’re
The Importance of Understanding Advertising Metrics Read More »
Visuals That Convert: How Design Can Speak Louder Than Words
From fonts to photos, there is a very specific way design elements can affect content marketing. When you think about content marketing, you’re probably thinking about strategic and specific keywords, SEO, and some detailed piece of content. But something that usually doesn’t get discussed about a lot is communication design elements. Let’s talk about it.Imagine
Visuals That Convert: How Design Can Speak Louder Than Words Read More »
“From Fans To Forever: Elevate a Loyal Tribe in a Digital Age”
Have you ever wondered why brands in specific industries have such loyal audiences that if oneperson goes against said brand; it’s like a social media war; loyal brand audience vs one person?Well do I have the key to success about how you can create the most loyal audience for yourbrand with just 4 steps.The very
“From Fans To Forever: Elevate a Loyal Tribe in a Digital Age” Read More »
The Emotional Connection: How Empathy Drives Marketing Success
Connecting with your audience is important, but when you connect with them to on an empathic level… your brand has just successful completed the emotional connection. Empathy can not only help consumers relate more to a brand, but it can also build trust and increase sales as well. When a consumer feels deeply connected to
The Emotional Connection: How Empathy Drives Marketing Success Read More »
“Is It Luck or Strategy? Why Some Videos Hit The Jackpot”
Imagine you spend 4 hours planning and editing 1 video just for it to get 200 views. Thenwithout any preparation or planning, you film 1 video, and it gets 2.3M views. That’s the case formany content creators and others itching to go viral on social media, including myself! Well Ican say as someone who has
“Is It Luck or Strategy? Why Some Videos Hit The Jackpot” Read More »
From Suspicion to Loyalty: The Advancement of Customer Attitudes on Social Media
In this day and age, you can expect mostly everyone and every business to have at least one socialmedia platform. Whether its Instagram, Facebook, TikTok, YouTube, Pinterest, X, etc. But whyare only a few using social media marketing not only to their advantage; but doing so correctly?Consumer attitude towards social media has decreased dramatically since
From Suspicion to Loyalty: The Advancement of Customer Attitudes on Social Media Read More »