April 2026

When Everyone Stops Marketing, That’s When You Should Start

When Everyone Stops Marketing, That’s When You Should Start Let’s talk about something most businesses don’t want to admit. When things get tight, revenue slows, budgets shrink or uncertainty creeps in marketing is usually the first thing to go. It’s paused, reduced, or cut entirely. (like mentioned in this article: https://www.marketingprofs.com/faqs/why-is-a-companys-marketing-budget-the-first-to-be-cut-during-a-reces) On paper, it could […]

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Influencer Marketing News: Nano, Micro & Macro Influencers

Not All Influencers Are Created Equal: Nano vs Micro vs Macro Explained Let’s be honest. Most people still think influencer marketing is about one thing: Follower count. The bigger the number, the better the results… right? Not exactly. Because here’s what’s actually happening in 2026: So if you’ve ever wondered: This is where it all

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